Don’t Rush

Alexander Lyadov
1 min readMay 19, 2024
Unknown artist

You don’t need $500 Adizero Pro Evo 1 running shoes.

Forget about the kimono embroidered with golden dragons.

Avoid buying a luxury Peloton Bike for your home.

You haven’t earned any of these yet. These are overkill.

Stick with the sport for six months, better yet, a year.

First, you save yourself the risk of wasting money. Beginners’ ambitions make marketers rich.

Second, you’ll find out if it’s really for you. Often, you only understand your desires after enough time in the saddle.

Third, you’ll learn to distinguish between good and evil. Every activity has nuances that affect your safety, speed, comfort, and so on. In a year, you’ll make significant progress on the learning curve.

Your task is to train regularly and observe yourself.

Focus on the Process itself.

Let the optimal Form emerge from it.

Sincerely yours,


Want to learn how to apply this approach to your business? Then the Catalyst Session is designed specifically for you.

As a business therapist, I help tech founders increase their company’s value by catalyzing the changes they’ve needed for a long time. Testimonials from some of my clients are ​here​.

I write about creativity, freedom, and meaning.



Alexander Lyadov

As a business therapist, I help tech founders increase the value of their business by unlocking the potential of their personality.