How not to waste yourself?

Often I see that the entrepreneur sees his body as a mechanism or a tool that is needed to get from point A to point B. In the pursuit of increased efficiency, they use their body to the maximum, trying to minimize downtime. After all, the ideal in business is when an asset, be it a room, a machine, or money, runs nonstop.

There is a problem with an instrumental attitude toward oneself. But not in the sense that this attitude is harmful, but in the sense that the logic of this metaphor should then be taken to its limits. As we know, a technical system is ideal when there is no system and its function is performed by itself. So the question, “How to squeeze the most out of yourself?” is too narrowly focused. The correct question is, “How to achieve more without effort at all?”

No, a genius solution won’t appear all at once. But by having that ideal as a goal, the chances of earning more by working less are much higher. The secret is that the founder’s attention is the most valuable asset. Waste is not a pause or downtime, as many are convinced, but missing out on opportunities to upgrade one’s “tool.” If a pencil could, it would sharpen itself with every stroke. However, man is potentially capable of getting Everything out of Nothing.

Sincerely yours,


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As a business therapist, I help tech founders with rapid business transformation. My specialty is accelerating decision-making at the intersection of business and personality.



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Alexander Lyadov

Alexander Lyadov

As a business therapist, I help entrepreneurs to navigate faster in non-standard situations.