Indicators of Progress
Imagine an F-1 pilot who couldn’t care less about winning the Grand Prix. He doesn’t give a hoot about race outcomes, perfecting those turns, or how quick pit stops are.
Yet, he goes on and on about his passion for racing. He’s amazed by the cars’ power, the crowd’s roar, and the team vibe.
Sounds odd, right? You can’t be the best racer worldwide without knowing what you’re doing right and wrong. Kids racing in the backyard don’t need this, but in Monaco, it’s pros going head-to-head.
Sometimes, though, I meet founders who can’t say how much their company’s worth. They admit they’ve never even thought about it.
Some of them have to search through files just to find out how much profit the company made in a year. So, numbers aren’t their decision-making tool.
There were even times when founders passionately explained why money isn’t their top priority. They care more about making customers, employees, or society happy.
“In business… money… isn’t a priority… for you,” I echoed. Are you surprised these companies weren’t market leaders, lacked stability, and had a host of chronic problems?
The road is rough for tourists who don’t appreciate a compass.
Surely, business isn’t just about profit, just like hockey isn’t just about scoring goals. Jiu-jitsu isn’t only about winning fights or snagging gold at the European Championship.
Feedback is vital for growth of anything. Through indicators, reality shows the value your business creates.
Sincerely yours,
-Alexander
I write about creativity, freedom, and meaning.
As a business therapist, I help tech founders increase their company’s value by catalyzing the changes they’ve needed for a long time. Testimonials from some of my clients are here.
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