The Founder’s Faith

Alexander Lyadov
2 min readMay 9, 2024

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Benjamin Wolf

In the beginning, there’s nothing. Just the Founder.

He’s not self-obsessed like the others. He’s open to the world but keeps his inner connection intact.

In other words, a founder is “and-and,” not “either-or.”

The fisherman fades away. All that remains is the float, sensitive to the slightest signals. In the market chaos, the founder tries to spot the new trend in time.

He hooks the Big Idea.

But its magnitude is clear only to him. For a long time, everyone around will consider him a fool, an adventurer, or a dreamer.

Nothing explicit yet. You can’t present or touch It. Sometimes the founder even has to invent a new language so the most astute would exclaim, “Ah, that’s how? That’s intriguing.”

Imagine the trust one must have in the world and in oneself? Surroundings, experts, and even his senses scream that value is zero. But the founder “unfoundedly” believes the value is colossal.

Before a string of zeros, he inserts a one, which changes everything.

Nothingness turns into Something.

Essentially, it’s an Act of Faith. That is, an auto-da-fé-a public burning at the stake of heretics during the XIII-XVIII centuries.

Do you understand why there are so few founders in any society?

Sincerely yours,

-Alexander

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As a business therapist, I help tech founders increase their company’s value by catalyzing the changes they’ve needed for a long time. Testimonials from some of my clients are ​here​.

I write about creativity, freedom, and meaning.

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Alexander Lyadov

As a business therapist, I help tech founders increase the value of their business by unlocking the potential of their personality.